How Shah Rukh Khan justifies Raees vs Kaabil clash: It was a logical decision
Explaining the clash between Raees and Kaabil, Shah Rukh Khan says that they had decided to advance the release date by a day much earlier; only it was to be announced with the trailer launch as their marketing strategy
Shah Rukh Khan at Raees trailer launch with Ritesh Sidhwani
Shah Rukh Khan is being lauded for the entertainment packed trailer of ‘Raees’. Advancing the release date by a day, ‘Raees’ will now clash with Hrithik Roshan starrer ‘Kaabil’ on January 25. “We had decided this long back but it was our marketing strategy, to announce it with the trailer launch. We had discussed with our exhibitors and distributors that we are coming on 25th, and ‘Kaabil’, I think, is coming only during the evening shows. There is nothing problematic. It was a logical decision to take the regular shows of ‘Raees’ on 25th,” says a confident Shah Rukh Khan. This rather surprises everyone when Shah Rukh Khan says that distributors and exhibitors were taken into confidence much in advance before preponing the release date of ‘Raees. Other producers of ‘Raees’, Ritesh Sidhwani and Farhan Akhtar too have supported SRK’s decision to clash with ‘Kaabil’ at the Bollywood Box Office.
