Production house Yash Raj Films (YRF) has in place a competitive marketing strategy to introduce the high profile characters of ‘Thugs of Hindostan’. However, despite the all highly guarded publicity material, the film’s poster seems to have been leaked online. A poster featuring the cast of Aamir Khan, Amitabh Bachchan, Katrina Kaif and Fatima Sana Shaikh, onboard a ship, is doing the rounds on the internet. While the makers have not released the poster officially as yet, and everyone is guessing as to how it made its way on public platform, YRF is now gearing up to launch the trailer through social media. The trailer of ‘Thugs of Hindostan’ will be launched by Aamir Khan on the social networking site Instagram, which will be done on the late filmmaker Yash Chopra’s birth anniversary, falling on September 27.
A few days back, YRF had unveiled Katrina Kaif’s look in ‘Thugs of Hindostan’ with a poster which featured only the actress. A couple of months back, Aamir Khan’s role and look too got leaked on the internet. Whether all this is being done deliberately or are genuine leaks, one can only guess. Directed by Vijay Krishna Acharya and set in the British era, ‘Thugs of Hindostan’ is all about a group of thugs who indulge in organised crime.