Rajinikanth, Akshay Kumar’s 2.0 has massive promotional strategy!
Live music concert in Dubai, teaser release in Hyderabad and trailer release in Chennai, all in three consecutive months, Rajinikanth and Akshay Kumar are working towards huge promotional strategy for ‘2.0’!
Rajinikanth, Akshay Kumar at 2.0 promotional launch
The makers of Rajinikanth and Akshay Kumar-starrer ‘2.0’ have planned an interesting and massive promotional strategy! ‘2.0’ will have a mega music launch in Dubai in October, with AR Rahman reportedly performing live. To throw more weight behind this publicity, Akshay Kumar and Rajinikanth too will make an appearance at the event. Come November and the first teaser of the film will be released at an event in Hyderabad, while December will see the trailer launch of ‘2.0’ in Chennai. The makers seem to ensure that ‘2.0’ continues to make headlines month after month before it hits the screens in 2018. Rajinikanth and Akshay Kumar play the lead in ‘2.0’ which was supposed to initially release during Diwali 2017. But the film has now been postponed to January 2018. ‘2.0’ is the sequel to Rajinikanth’s 2010 hit sci-fi film ‘Enthiran’.
